Welcome to my new blog. EST: January 2022 Some short tips on various creatives' marketing and business management topics that may assist you with your decision making. Downtime: an essential business skill Mentor: do you need one Negative Headspace in regard to Marketing: what is it, and how to minimise it With Your Business Goals: Be Realistic Cold Shower vs Hot Shower: time to decide and niche down Marketing campaigns: what are you selling, or more importantly, what are your customers buying New Customer, Audience, Client: who should you focus on YouTube channel: do you need one